Digital Marketing Services
B2B marketing seems simple on the surface: Understand your targets so you can address their needs. Find them so you can make contact. Then help buyers buy.
We say it this way:
But it’s not so easy when you face:
- Insufficient marketing resources or skills
- An expanded need for quality content
- Fuzzy insight about your market or message
- The overload that comes with a new or growing business
If that sounds like your situation, perhaps Entente can help.
Enhance your team with top-notch B2B planners, writers and designers
Build more valuable content, more often
Dig deeper to understand your market better
Off-load your overload to get started faster
Content marketing strategy and planning
Content development and publishing
Digital marketing: Website, social, email
Search engine optimization (SEO)
Writing, design and research
Web pages and blog articles
E-books, white papers, videos
Social posts and social profiles
Sales sheets and case studies
Info-graphics, charts and presentations
Content Strategy: Reasons and Rationale
Before you know how, you’d better know why. That’s strategy in a nutshell. Maybe you’ve got it mostly sorted and all you need is a gut-check or some solid-proof research. Then again, maybe you’re facing hours of white board sessions with gallons of coffee. We love coffee. And whiteboards. And ideas.
Content Creation: Making it Click
Without good writing, content is empty filler. But good writing is hard. First you need to get to know your audience (personas) and purpose (buyer’s journey). Then you need to craft hot headlines, engaging copy and crisp calls-to-action to make your content worth reading and clicking. Look to us for the words, pictures, graphics, and videos to convey your most important messages.